- VILLA RICA HIGHLAND
We are VRH
We are a private company established in 1997 composed by 5 family farms Austrian-German descendants producing Estate Coffee for almost 100 of years in Villa Rica, located in the central jungle of Peru, and belongs to the Pasco region, province of Oxapampa. Having direct trade capacity to any part of the world and guaranteeing 100% coffee traceability from field production to export, thanks to our complete production chain, we look for long term relationships in order to share our coffee experiences around the world.
Embracing
our roots
The district was founded under the name ‘La Colonización Rada y Gami’ on July 28, 1925 by German immigrant Leopoldo Krausse Killatt.
On November, 1944, the Pasco Department, the Oxapampa Province, and the Villa Rica district were created during the first government of President Manuel Prado Ugarteche.
We are part of the Oxapampa-Ashaninka-Yanesha Biosphere Reserve.
496
Total area (hectares)
405
Coffee production area (hectares)
91
Conservation area (hectares)
10 000
Total production (QQ)
Location
The territory covers 1.8 million hectares, including Yanachaga-Chemillén National Park, Yánesha and El Sira Communal Reserves, and San Matías-San Carlos Protection Forest.
CONTACT US
kvidurrizaga@vrhcoffee.pe
(51) 995 204 209
Kenny Vidurrizaga Cánepa
General Manager
On August of 2010, we received our fifth designation of origin.
Our coffee is grown in Villa Rica, Pasco, Peru, within the Oxapampa-Ashaninka-Yanesha Biosphere Reserve at 1000 to 2000 meters altitude. With 6,200 hectares cultivated by 1,200 families, we produce 130,000 quintals annually. The Villa Rica Coffee Appelation of Origin recognizes our coffee for its exceptional quality, unique characteristics, and remarkable aroma and flavor.
Best quality
Great taste
Superior aroma
Level of acidity
Ground coffee
Production techniques
Sensing nature
We are committed to the environment, so all our farms have conservation areas to preserve the flora and fauna of our locality.
Hunting of animals and collection of wild plants are prohibited in our farms.
We train our team to imitate good environmental practices.